Project Description

DR Pixie Detector (DR Nissedetektor) – augmented reality pixie hunt for DR


DR developed a mobile pixie detector by PortaPlay in connection with the christmas calendar “Pagten” (the Pact) in 2009. The game was an early ARG (Augmented Reality Game), where you could walk around with your mobile phone wherever you were and try to catch pixies. The game could be downloaded by SMS and was picked up more than 10.000 times in 20 days.